Hooked for Good: How Habit-Forming Products Improve Lives

By Nir Eyal, Author of Hooked:How to Build Habit-Forming Products and writer for TechCrunch, Forbes, Psychology Today.

Last week’s Habit Summit (3.22.16) was amazing! It was wonderful to see so many blog readers and friends enjoying the keynotes — not to mention the Stanford sunshine. Below is my opening presentation highlighting examples of companies changing user behavior for good.


BTW – If you couldn’t attend the Habit Summit, you can get a video pass to see all the talks you missed here: http://HabitSummitVideoPass.eventbrite.com

Originally published at Nir and Far

Nir Eyal writes for TechCrunch, Forbes, Psychology Today, and is a frequent speaker at industry conferences and Fortune 500 companies; the author of Hooked: How to Build Habit-Forming Products and has taught at the Stanford Graduate School of Business and Design School. Nir sold two technology companies since 2003 and now help teams design more engaging products. You can read more at Nir’s Blog: http://www.nirandfar.com